A groundbreaking ceremony was held October 7 at the University of Texas at Dallas for the school’s Brain Performance Institute.
Once built, neuroscientist Sandra Bond Chapman and her colleagues will use information gleaned from brain research to help patients increase their cognitive ability. First, the patients will be tested and then a program will be designed specifically for them to boost their mental agility.
Recent discoveries about the human brain have led scientist to the realization that, contrary to earlier assumptions, the brain never stops making new neurons. The decline in cognition and memory experienced during the aging process is, to a significant degree, due to weaker connections between regions in the brain and decreased blood flow.
The good news is that studies show these trends can be reversed. With certain types of training, connections between neurons can be strengthened and blood flow to the brain increased. Strategic Memory Advanced Reasoning Training (SMART) helps those who have difficulty taking in and successfully processing information. MRI scans have shown increased connectivity and blood flow for those using the program.
The Institute, with its wraparound glass façade meant to resemble the frontal lobes of the brain, is anticipated to open in spring of 2017. So far, $55m of the $82m needed has been raised by staff. A Direct Mail printing campaign might help in procuring the remaining funds neededGet a Free Quote for Direct Mail
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