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What's Happening in Worcester, MA…

Calendars in Worcester

Worcester is New England’s second largest city, surpassed only by Boston. Manufacturing leadership, innovation and firsts have been part of the city for most of its history. It has been the center for power looms, machinery and wire products. Candlepin bowling, the envelope-folding machine and the yellow smiley face were created here. Moreover, Worcester resident Esther Howland produced the initial line of Valentine’s Day cards. At Minuteman Press, we assist today’s entrepreneurs and inventors via our many print products. One such product that many companies find effective is calendars in Worcester.

A heart is featured prominently in the center of the city’s flag and its official symbol. One theory for it being there is Worcester’s nickname, “Heart of the Commonwealth”. An alternative theory is that the heart is used due to the community’s connection with Valentine’s Day. Symbols and logos are effective because consumers respond so well to visual prompts. In this vein, numerous companies make use of calendars as a promotional tool; they serve as a frequent reminder of the business that provided them. Ideally, any photographs included in the calendar will be of local events and locations, as this increases a promotional calendar’s effectiveness.

Here at Minuteman Press, we offer all the bells and whistles available for custom calendars as well as our own experience. To learn more about the marketing benefits associated with calendars in Worcester call on us today or visit our website.