Hosted by Circuit of The Americas, the Peppermint Parkway Holiday Drive is opening soon in Austin. The community event invites residents and visitors to celebrate the holidays in a safe, festive manner.
The all-new event creates a magical drive-through experience from the end of November through December. Millions of holiday lights will light up one mile, with synchronized holiday classics.
Chairman of Circuit of The Americas (COTA) Bobby Epstein has expressed his desire to keep the holidays vibrant and memorable for families of all ages. Joining in the experience from the comfort of personal cars, participants can come in relaxed clothing, bring their own snacks to enjoy along the way, and admire the spectacular sights.
Pepper and Mint will be the special hosts as they endeavor to deliver their personal letters to Santa. Features of the display include dancing elves, entertainers, an enchanted forest, and even a gingerbread alley.
A 60-foot spiral light tree, favorite holiday icons, large light sculptures, and the beloved man in red are all part of the fun. Hot cocoa along with sweet treats will be available at the drive-up concession stands.
Event organizers have the responsibility to promote upcoming activities. Using Flyers for distribution and Direct Mail has long been an effective method. Flyer printing is available through local Print shops.
Peppermint Parkway tickets go on sale November 1 and the display will be presented November 27 to December 27.
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