Direct Mail Printing in Burnsville

  • 2015-09-24
Direct Mail printing in Burnsville, Minnesota, puts a proven advertising tool in the hands of businesses in this Minneapolis - St. Paul metropolitan area city. Originally a farming community, Burnsville grew when the completion of I-35 made it easier to get to the Twin Cities. Although connected to the urban scene, Burnsville provides many outdoor amenities, including skiing at Buck Hill. At Minuteman Press, we strive to present the finest in printing services to residents here.

Direct mail printing creates mailers that have proven to be very effective. In spite of the increase in the use of electronic mail, direct mail has a better rate of return, and continues to be the favored advertising channel of many organizations. A study done by the Direct Marketing Association in June 2012, found that while email has a return of 0.12%, direct mail enjoys a 4.4% response rate, which is substantially higher.

The reasons for this disparity may include the fact that direct mail puts an actual physical piece of correspondence into the recipient's hands, which may make it more “credible.” Also, many people have no computer access, particularly in rural areas. Others may have access only via a computer they use in a public place, such as an Internet cafe, or a library. In such settings, they may decide not to reveal personal information to place an order.

Direct mail printing in Burnsville yields a product of proven reliability. Please call us or visit Minuteman Press today for your free quote.
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