Hollister is a brand that is based in the US, but which is looking to expand further into the UK market. The latest step in that plan is the launch of a first store in Leicester and the location it has chosen is Highcross Leicester. It is a significant coup for that centre, and the new store will see the brand seek to innovate. Alongside its standard clothing ranges in the ‘casual cool’ style of the 2000s, it will feature fragrances and accessories.
The timing for the launch of this store could not be better. The fashion styles of the 2000s are enjoying a nostalgic surge in popularity, which the outlet will be perfectly placed to capitalise on. Highcross Leicester will also benefit if the store proves popular.
When new outlets first open in the city, it is important for them to advertise. Poster printing by Leicester shops can help to ensure that promotional Posters are available for that purpose.
The director of Highcross Leicester is Michelle Menezes. Speaking to the Leicester Mercury, she said:
“Since joining the centre, the goal has been to introduce brands that shoppers genuinely want to see in Leicester, and that ambition remains unchanged today.”
It is scheduled to open prior to Christmas.Get a Free Quote for Posters