Hearts of Today's goal is to celebrate the efforts of regular women who are making a big difference in their community. This year, Francke was one of eight women chosen for the award. Her organization will receive $25,000 from the program and Francke will travel to Los Angeles on November 15 to receive the award at a ceremony. She will be accompanied by her granddaughters and daughter across the company.
Speaking to the Charleston Gazette, Francke stated that she was thrilled to receive the award, saying:
"It’s a much needed gift because many grants are being cut. So that is the big good news for me.”
Some of the grant money local organizations like Daymark receive is often used to hire printing services to spread the word, perhaps in areas like South Charleston about what they do and how people can get involved.
Francke, who is now 90 years old, spoke highly of the people who have volunteered with Daymark over the years, as well as the management and staff that oversee them and help the organization to function.