Sixth graders at Ada Harris Elementary School in Encinitas recently held a Toy Fair, which also acted as the culmination of the senior pupil's semester-long project.
The projects, which were undertaken by groups as well as individual students, had a three-fold objective: the students were to design a toy, build a prototype, and then develop the marketing materials necessary to convince others the toy would be a good seller.
In addition, the young entrepreneurs had to price their creations, and use appropriate graphs and charts to explain how and why they had decided on that price. As the final step in the project, the students had to pitch their toy to the company they wanted to buy it. The majority of the pitch letters went to four companies: Wal-Mart, Geppetto's, Toys 'R Us, and Target.
As an additional challenge, students had to make their toys fit into one of the current trends. For 2014, this meant larger-than-life toys, as well as custom-made ones. Oscar Hernandez, Carlos Saucedo, and Josue Munoz created a custom toy they called ‘Car Pros’, which was a remote-controlled racecar the owner can customize. The larger-than-life idea was adapted by Teya Redding, Piper Smith, and Annie Marx, who came up with a 10x10’ board game they called ‘Under Water Adventure’.
School officials could work with a banner printing company to create indoor Banners saluting the winners of the fair.Get a Free Quote for Banners
