The city of Leduc has been trying to promote its livability and has been doing so lately via an enthusiastic $238,000 budget for radio and Print advertising campaign. Local printing companies in the area are doubtlessly enthusiastically involved in promoting the attractiveness of the city through the ‘Come Build With Us’ initiative between builders and developers, which is now in its second year to entice homebuyers to move there.
Print companies have been happy to create the banner printing on Edmonton buses that feature catchy slogans like “the dream is alive and it’s living in Leduc” and other ads featured in magazines, on billboards and in flyer printing. The campaign posits Leduc as an attractive living venue for families and a quiet place for homebuyers. Affordability, safety and quality of living are key themes in the city’s advertising promotion.
While it is unclear if the targeted campaign will continue into 2012, what is clear is that Leduc is fast becoming a rapidly growing city and the advertising call is being heard and followed by many. An increase in population in the area in the next couple of years will naturally cause the number and scale of businesses that open and expand within Leduc to increase. As businesses flourish they will likely require printing services which local printers can provide. Leduc is therefore an area of enormous promise and potential for prospective print companies looking to open offices in different places within Alberta.
Investment opportunities lay waiting to be discovered in the city that’s “alive and living.”Get a Free Quote for Print
