New marketing guru hired in Oakbrook Terrace

Giancarlo Montenegro is now the Director of Marketing Operations at Castle Automotive Group (CAG), an automotive retailer that is headquartered in Oakbrook Terrace.

Montenegro has over 10 years of experience overseeing digital strategies for several Fortune 100 companies in the sectors of technology, financial/investment, and automotive. His specialty is forming harmonious strategies across platforms to bridge the divide between direct business objectives and media efficiencies.

His most recent position was Social Director at Reunion Marketing where he led a successful enhancement of their suite of products which enabled the company to be placed in one of the top tiers of automotive marketing, and he can now update his Business Cards to reflect his new position.

Sean Seltzer, CMO, said that Montenegro has the experience in digital marketing that is important to the growth and direction of the company’s marketing operations. Seltzer added that the skillset and drive for success of Montenegro will play an important role in the future of Castle Automotive Group.

CAG has nine dealerships and throughout Illinois and Northwest Indiana, and sells domestic, German, and Asian car brands. The company also offers a wide range of automotive services and products, vehicle maintenance and repair programs, and original equipment parts. CAG also offers programs such as Castle Credit Card, Castle Buy Center, and a new website that offers a direct buying experience for customers.

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