Donate Life Week took place in Australia on 19-26 February, 2012. This event was designed to bring awareness to organ and tissue donation.
Those interested in donating their organs should be aware that Australia is a global leader in transplant procedures. However, it has one of the lowest donation rates in the western world. Naturally, this is not a good situation for Australians who are in need of a transplant.
Studies have shown that 43% of Australians do not know if their friends or family want to become donors. This leads experts to believe that a lot of people are not discussing this issue due to lack of knowledge. Events like Donate Life Week Are Designed to remedy this.
One of the methods used by the event was sending nurses out to places like the Epping train station. While there, the nurses spoke to commuters about organ donation. This is not the wisest approach to take when it comes to educating people about organ and tissue donation. Commuters are often in a rush to get to their location. They simply do not have the time to stand around and discuss complex issues. Organisers of events such as these should consider launching small marketing campaigns instead. They could easily use printing services to create informative Brochures. Interested parties could then read these Brochures in their own time. Simple marketing methods such as this may end up being more effective than chatting to people on the street.Get a Free Quote for Brochures