Changes at local YMCA show promise
The Greater Waukesha County YMCA has announced that buying the Menomonee Falls YMCA a year ago has proved to be fruitful, even though members of the facility were nervous when the sale was disclosed six months before.
Chris Becker, Chief Executive Officer of the Greater Waukesha County YMCA, said the Y had a financial plan before buying it, and an operational plan once the sale was complete. Currently, the organization is making changes to the programs and membership sales procedures.
The Central Waukesha County YMCA bought three other area branches in late 2014 and became twice as big. It presently owns five YMCAs, a Children's Academy, a center for childcare, Camp Double Eagle, and a branch at Carroll University. It has since put more than $3m into the new acquisitions; $1.9m went toward renovations, while $1.1m went into the gym. The floors, roof, parking lot, and grounds needed repairs, but this investment and the resultant changes have improved membership sales and attendance.
Chief Volunteer Officer of the Greater Waukesha County YMCA Stan Riffle believes the productive year demonstrates the connection between the community and the organization. His next priority is to make the branches more family friendly.
Brochure printers could make the new programs stand out to prospective members with colorful pictures and informative blurbs about what the facility offers.
Chris Becker, Chief Executive Officer of the Greater Waukesha County YMCA, said the Y had a financial plan before buying it, and an operational plan once the sale was complete. Currently, the organization is making changes to the programs and membership sales procedures.
The Central Waukesha County YMCA bought three other area branches in late 2014 and became twice as big. It presently owns five YMCAs, a Children's Academy, a center for childcare, Camp Double Eagle, and a branch at Carroll University. It has since put more than $3m into the new acquisitions; $1.9m went toward renovations, while $1.1m went into the gym. The floors, roof, parking lot, and grounds needed repairs, but this investment and the resultant changes have improved membership sales and attendance.
Chief Volunteer Officer of the Greater Waukesha County YMCA Stan Riffle believes the productive year demonstrates the connection between the community and the organization. His next priority is to make the branches more family friendly.
Brochure printers could make the new programs stand out to prospective members with colorful pictures and informative blurbs about what the facility offers.