The Small Business Enterprise Centre is holding a seminar entitled “Strengthen and Succeed: Powerful Marketing for Small Business.” The event will take place on March 1 from 2-4 pm; tickets are $20.
The seminar will be presented by Jeff Bowman of Marketing Pad. Those who attend will learn how to best develop their marketing message and how to get it out to the public. They will decide exactly what their business has to offer and will be shown some tools to help you reach their target market. They will also be shown the most cost-effective options available.
Marketing has definitely changed for businesses in Brampton and around the world. While traditional methods such as flyer printing and Direct Mail distribution still work, social and digital media is beginning to make a bigger and bigger impact all the time. The most successful businesses have pages on Facebook which helps them to interact directly with their customer base.
Those starting a small business today should definitely have a website and an online presence, the buying public insists on it. Many people first check the Internet to see what businesses in their area can fulfill their needs. If your business is not listed online you will be losing out on a lot of business.
According to the Marketing Pad, concrete planning is extremely important. The website lists five steps you must take in focusing your business: goals, objectives, strategies, planning and actions. Your marketing campaign must take all of these steps into account in order to be successful.
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Location
211 Wilkinson Road
Unit #4
Brampton, ON L6T 4M2
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Phone
Hours
Mon: 9:00 - 5:00
Tue: 9:00 - 5:00
Wed: 9:00 - 5:00
Thu: 9:00 - 5:00
Fri: 9:00 - 5:00
Sat: Closed
Sun: Closed