Business women in the Maroochydore area may be keen to attend an upcoming Empowering Women Network event, which gives insight into the use of social media for marketing and promotion.
All savvy businesses now use social media as part of their marketing reach. This is a discipline that has grown exponentially in popularity and execution, leaving many entrepreneurs feeling overwhelmed by the technological advances. The upcoming networking event will be led by an expert, Dr Karen Sutherland, and will focus on Instagram Reels and TikTok as dynamic social media tools.
Dr Sutherland has more than 20 years of experience in marketing and PR for, amongst others, ABCTV, Monash University and the Australian Red Cross Blood Service. Receiving the Best Social Media Educator of the Year (2020), Dr Sutherland is well-placed to help businesses tap into social media in order to boost relationships with customers, thus empowering those businesses to look confidently into the future by staying abreast of social media trends.
Connecting with local entrepreneurs at events like this can be a useful exercise, often facilitated by the distribution of Business Cards.
The Empowering Women Network: Tap into the Power of Instagram and Tik Tok Reels event will take place from 7pm until 9pm on Friday, 12th August. The venue will be the She Shed, located at 97 Aerodrome Road, Maroochydore. Tickets cost $47.
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