Across two days this summer, Craft Beer Professionals (CBP) will be organizing a workshop in St. Louis at the Grand Ballroom STL.
CBP Connects is an interactive event where brewers and taproom managers can learn about important industry information while connecting with fellow professionals. There will be multiple workshops for guests to attend, such as Increasing Retail Sales with Strategic KPIs, A Roadmap for Extending Your Brewery’s Brand Beyond Beer, and How to Authentically Engage with Your Communities. Local breweries will host nightly receptions during the conference.
A national network with more than 14,000 members, CBP aims to improve the craft beer industry by organizing unique community events and educating brewers. Past programs coordinated by CBP include the Fall 2021 Virtual Conference and Panel Fest. All content featured on the organization’s public forum is free for brewery professionals. Groups like CBP can use printing services to make ads that raise awareness for their webinars.
CBP Connects will hold its workshops on Tuesday, June 21 and Wednesday, June 22. There will even be a welcome reception held on Monday, June 20 at Perennial Artisan Ales. The cost to attend the program will be $149 per person. Ticket prices include access to all workshop sessions, afternoon snacks, and beers each night. Members of CBP can receive a special rate at the Marriott Courtyard Downtown West and Hotel Saint Louis.
