Wickstrom Ford of Barrington is one of the Lincoln and Ford dealerships to earn the 2018 Ford Motor Company President's Award.
Recognized dealerships of the President's Award have shown their talent and dedication in selling automotive and the best service and customer satisfaction for the year. Only the best 1% of dealers in the United States get the award.
This is the 26th year in a row that Wickstrom Ford has earned this honor in particular. According to Wickstrom Ford owner Colin Wickstrom, the recognition shows the commitment of the employees to provide the customer with the best experience each time they come in. The customers are the reason why Wickstrom Ford won and he expressed pride in that.
Although Ford created the President's Award in 1998, there have been awards like it for over 30 years. Customers send in surveys detailing their experiences at the dealership related to service or sales.
Chicago Regional Manager Ivan Boykin says a dealer must reach the upper echelons to earn the President's Award. Dealers have to be passionate, dedicated, and diligent, and must take those core beliefs to heart and be proficient in both sales and customer service.
To reward the employees for earning the honor, successful companies often present award winners with Corporate Gifts, in this case possibly ones with an automotive themGet a Free Quote for Corporate Gifts
