Country music has always enjoyed a special place in the hearts of Santa Rosa residents. An upcoming festival is set to kick off the summer in style, and a selection of well-known artists will be headlining the event.
The 2026 Santa Rosa Country Summer Music Festival is the largest of its kind in Northern California, and this year's event features some of the most well-known artists in the industry today. It is being headlined by Keith Urban. Mr. Urban has become a true legend thanks to his mix of traditional Americana alongside modern country tunes. Other performers include Chase Matthew, Nate Smith, Koe Wetzel, Tyler Braden, Morgan Miles, and Goose Gossett.
This three-day bonanza will also feature additional attractions that guests can enjoy. Professional line dancing, on-site food vendors, and kiosks selling souvenirs provide fun for the entire family.
Music festivals featuring mainstream artists will frequently use top-notch marketing techniques to resonate with their target demographic. Professional flyer printing, television commercials, creating Posters that can also serve as memorabilia, and distributing Brochures are all possibilities.
The 2026 Santa Rosa Country Summer Music Festival is taking place between Friday, June 12th, and Sunday, June 14th. All events are being held within the Sonoma County Event Center at the Fairgrounds located at 1450 Bennett Valley Road. Three-day passes currently cost $225, although prices are subject to change.
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