Open-air market to brighten Santa Clara evenings

The city of Santa Clara will soon offer a series of night markets open to the general public. Located throughout the downtown area, these interactive events are great ways for residents to enjoy the warm evenings, and for businesses to promote their services.

The Santa Clara Night Market has become a tradition throughout the community, and these festivals are generally held in May, June, and July. They are particularly known for a diverse selection of live music performed by local artists. Some groups that will be taking to the stage in June include Mariachi Estelar, Welcome Ceremony, and The Good Time Collective.

In addition to the music, additional attractions are available. Vendor kiosks, food trucks, spray painting workshops, and informal wrestling matches are some options that guests can experience. The exact itineraries for each day can be found on the official website.

Festivals that take place each year will frequently turn to marketing methods that provided results in the past. Some possible examples include brochure printing, hanging banner advertisements in public spaces, and asking local businesses to hand out Flyers as the date draws closer.

The Santa Clara Night Market is being held between Friday, June 5th and Saturday, June 6th. The event will last until 9 PM on both days. All activities will take place along Lafayette Street in downtown Santa Clara. There is no charge to attend, although confirming an online RSVP is recommended.
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