Riverside residents are expected to celebrate 2026 Valentine's Day in a rather unique way this February. A festival will provide a means to sample more than 50 different brands of liquor, and guests can enjoy samples of each blend.
The 2026 Tequila & Mezcal Festival is being celebrated in tandem with Valentine's Day, so couples are encouraged to attend. Some of the liquors that will be available include tequila, whiskey, gin, and rum. Free tastings are available, and aficionados can also learn more about each brand in question thanks to the presence of on-site representatives.
While the liquors are expected to draw a wide audience, this festival offers several additional attractions. Live music, non-alcoholic refreshments, a complimentary gift bag, and Valentine's Day product giveaways are some examples of what awaits.
Events associated with brand promotions will use a host of powerful marketing techniques. Some pertinent examples include professional brochure printing, flyer distribution, and placing informational pamphlets in nearby liquor stores.
The 2026 Valentine's Day Tequila & Mezcal Festival is being celebrated on Saturday, February 14th between 11 AM and 3 PM. It is being hosted by The Farmhouse Collective located at 1393 University Avenue. Regular tickets are priced at $66.63 per person, and VIP tickets will cost $123. Note that VIP passes offer additional perks including flowers, a bottle of liquor, and a complimentary on-site vintage photograph.
Location
3505 Madison St
Suite B
Riverside, CA 92504
Get Directions →
Phone
Hours
Mon: 8:00 - 5:00
Tue: 8:00 - 5:00
Wed: 8:00 - 5:00
Thu: 8:00 - 5:00
Fri: 8:00 - 5:00
Sat: Closed
Sun: Closed