What's Happening in Swindon, England…

An interactive workshop on social media strategy is due to be held in Swindon towards the end of July.

The workshop, ‘Creating a Social Media Strategy’, is organised in association with Business West. Social media plays a central role in modern business marketing and needs to be mastered in terms of brand development. The workshop is aimed at both the self-employed individual and those in charge of social media and marketing in SMEs.

Antony Lovell de Souza, a digital marketing specialist, will assist participants in learning how to create a tailored social media strategy and then align it with clear commercial objectives in order to win new business. It encompasses identifying the best technical platforms, integrating elements such as blogs and email as well as creating quality content.

Those in attendance will automatically have access to a Trello board and a wealth of relevant information. The workshop, apart from addressing fundamentals, also includes useful tips on defining your audience, following influential people and developing profiles on social media.

Tickets cost £75 with a no refund policy in operation. The limited number of places available means that booking early is advisable. Promotional Pens can be a good way for a small business to get its message across as part of a much broader marketing campaign.

The Creating a Social Media Strategy workshop will take place between 1pm and 5pm on Tuesday 21st July at Park House in Swindon.Get a Free Quote for Pens