Swindon to host Instagram training for businesses

A training session will be held in Swindon towards the end of next month to help businesses negotiate social media platform, Instagram.

The Instagram for Business workshop is being led by Caroline from Social Honeycomb and is designed to help businesses get more out of the platform by growing their followers and increasing their engagement. It will add to the knowledge of those taking part, enabling them to develop keen and committed communities on social media.

The workshop is fully interactive and requires at least a basic to intermediate level of understanding of Instagram. It is aimed in particular at those who have a presence on the platform and there is a strong emphasis on the marketing of a business in a competitive commercial environment.

A wide variety of topics will be covered. This includes posting effectively, identifying influencers and engaging with both them and the online community. Content generation, how hashtags work and the value of creating Instagram stories are examined in detail, with consideration also being given to Highlights, IGTV and Instagram Analytics.

The cost of the session is £59.88 and those attending should bring with them a mobile device with access to the internet, as well as their business account. Poster printing can be valuable for organisers of events like this when it comes to advertising to the local community.

Instagram for Business is due to take place between 9:30am to 12:30pm on Tuesday 25th February at The Workshed in Swindon.