Monterey will soon be hosting one of the largest musical events of its kind in May. This annual festival celebrates various genres including reggae, rock, folk, indie, and hip-hop. Similar to previous years, organizers expect to draw a considerable crowd.
The 2026 California Roots Music and Arts Festival has been taking place since 2010. During this time, it has evolved into one of the most prestigious events in the United States. While well-known artists from across the country will be attending, this festival also places a significant focus on community initiatives, and sustainable living has been one of its more recent focuses.
Some of the artists set to take to the Monterey stage include Fortunate Youth, Through the Roots, Soja, The Green, Skip Marley, Common Kings, Mouse Powell, Kanaka Fyah, and Niko Rubio. Ice Cube will also be headlining this year's event.
Music festivals that have gained a significant amount of public attention will often allocate a significant portion of their budget towards marketing. Some proven methods include mass brochure printing, manufacturing detailed playbills, and reserving airtime on local television stations.
The 2026 California Roots Music and Arts Festival is being celebrated between Friday, May 22nd, and Sunday, May 24th. All performances will be held within the Monterey County Fairgrounds located at 2004 Fairgrounds Road. Various ticket packages are available, and pricing packages start at $893 per person. Additional information can be found by navigating to the official website of the festival.
Location
201 Foam Street
Monterey, CA 93940
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Hours
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Mon: 7:00 - 4:00
Tue: 7:00 - 4:00
Wed: 7:00 - 4:00
Thu: 7:00 - 4:00
Fri: 7:00 - 4:00
Sat: Closed
Sun: Closed