With more and more commuters opting for less expensive public transit, it’s no surprise that ridership in many majour GTA communities. Mississauga MIWay saw a record number of riders for 2011, which also presents great opportunities for businesses looking to purchase Print advertising in busses and shelters for 2012.
Ridership on the MiWay is up 5.9% compared to 2010 and carried 32.8 million revenue rides with customers boarding and exiting MiWay busses an astounding 49 million times last year. Ridership levels seem to be on the upswing with Miway, with a 4.8% increase in 2008 and another 5.2% increase in 2010 for the Mississauga transit line. The 2011 ridership increase is a record high for the city.
The city has made a number of investments that have helped encourage local riders to use its transit system, including more frequent services, the use of fuel efficient and fully accessible busses and the integration of PRESTO card readers on all MiWay busses to connect with other GTA transit services.
Mississauga transit has gone high tech as well, with smart phone apps and mobile sites for easy access to bus routes and schedules. The city also has an ambassador program to encourage secondary school students to take public transit to school.
More riders using the line means that local advertising reaches larger audiences. Already there are poster printings in bus shelters, stations and on busses themselves, but demand for advertising services may increase in the future as ridership rates increase.Get a Free Quote for Print
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2500 Meadowpine Blvd
Suite 5
Mississauga, ON L5N 6C4
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Mon: 8:30 - 4:30
Tue: 8:30 - 4:30
Wed: 8:30 - 4:30
Thu: 8:30 - 4:30
Fri: 8:30 - 4:30
Sat: Closed
Sun: Closed