Redken Canada has plans in the works for a symposium that will give those who use its products a chance to take their skills and product knowledge to the next level.
For an investment of $175 plus tax, the SSBC Retail Revolution workshop will teach those who work in the beauty industry a variety of techniques for building their clientele base. It will be focused on crafting a positive customer experience that will create repeat business, and salon marketing will be part of the discussion.
The group will discuss a variety of topics, and these will range from creating a 10-step retail timeline to creating signage for an establishment. Sales myths will be debunked, and the attendees will learn how to drive sales without coming off as pushy. There will also be a review of the 12 most common buyer types and how to meet their needs.
Conference packages for an activity like this make it easier for the attendees to continue learning at home, and customized Corporate Gifts can be included in each one. These could range from promotional Pens to custom Apparel.
This opportunity for salon owners and staff to boost their sales will be offered on May 17th. The Element Toronto Airport in Mississauga will be the venue for the day, and the event will run from 9:00am until 5:00pm.
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