Printing companies in Halifax, Nova Scotia, picked up extra business from the hospitality and tourism industry from extra advertising needs as more visitors flocked to the province in 2010. While this meant increased revenue for small local businesses, the breakdown of just who is choosing Nova Scotia more for a travel destination provides an interesting picture.
Nova Scotia saw tourists flock to it in 2010 by a number of 2,123,000; this is in comparison to numbers from 2009, which saw more than 30,000 fewer tourists visit the province. The majority of the more than 30,000 extra visitors for 2010 is attributed to fellow Canadians from other provinces, who wanted to see the attractions of this maritime province. Visitors from the United States, though, did not help Nova Scotia’s tourism numbers increase: American visitors dropped by 2 percent in 2010. Further, tourism from overseas countries also fell sharply by 7 percent from 2010 to 2009.
The province’s Minister of Economic and Rural Development and Tourism, Percy Paris, attributes this added tourism, in part, to cruise ship visitors. Halifax in particular was cited as one of two locations within the province that has seen an influx of cruise ship visitors in the last year.
Once inside of Nova Scotia, tourists were also more likely to see the province and its natural attractions by choosing campgrounds and RVs in greater quantities.
All of Nova Scotia has seen greater tourism in 2010.
Due to this, printing companies in Halifax were the beneficiary of increased business from the local hospitality and tourism industry, which needed more advertising printed in order to take advantage of the influx of visitors.
