Variable Data Printing in Philadelphia

  • 2015-06-25
Philadelphia, Pennsylvania is truly an American town. One of the first major population centers in the New World, Philly was instrumental in nearly every major phase of the United States’ growth, from the Declaration of Independence to the Industrial Revolution and beyond. Today the “City of Brotherly Love” is not only one of the largest cities in the US, it is also one of the largest economies, bolstered by Fortune 500 businesses and single-person start-ups alike. Catering to the printing, packing and shipping needs all of these companies is Minuteman Press, a state-of-the-art custom Print shop that also happens to be one of the largest providers of Variable Data printing in Philadelphia.

With more daily emails comprising of spam, scams and other unwanted solicitations, businesses looking to market on a local or regional scale are again turning to Direct Mail campaigns, but with an improved strategy. Gone are the days of fishing with “dear resident” Envelopes or cookie cutter advertisements, Variable Data printing allows businesses to Print individual customer names and included information specifically-tailored to that customer on each mailer, without slowing down the printing process. This means a better chance of getting a response and usually a much more favorable opinion of your company altogether, which means more customers and more income.

So, if you’re looking to enter the next phase of Direct Mail, consider Variable Data printing in Philadelphia’s best printing facility: Minuteman Press.
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