Direct Mail Printing in Concord

  • 2015-09-24
Direct Mail printing in Concord, California, is a proven method by which companies here can reach customers. Concord is in the Bay Area, about 30 miles east of San Francisco. Originally an agricultural community, today Concord is largely a “bedroom” community, providing housing for people working in San Francisco and Oakland. At Minuteman Press, we are proud to provide the finest printing services we can to residents and businesses here.

Direct Mail printing gives companies an additional option for their outreach efforts. Although electronic communications are found almost everywhere, at least one study, done by the Direct Marketing Association in 2012, has found that they are much less effective than Direct Mail in getting a good response rate. They discovered the response rate for Direct Mail is about 4.4%, as opposed to 0.12% for email, making the traditional option ten to 30 times more effective.

The reason why Direct Mail remains so strong in the face of the much simpler email may be due to the fact that people are constantly bombarded by electronic communications - email and display ads on websites - they don't want. Their screens are becoming so cluttered the message is lost, making Direct Mail a better alternative.

Direct Mail printing in Concord results in a superior product with a proven success rates. Please visit us or call Minuteman Press today for your free quote.
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