Variable Data printing in Santa Ana, California, can help organizations of all kinds with their outreach efforts. Santa Ana is part of the greater Los Angeles area, and a center of business and retail establishments. There is a number of attractions in the immediate area, including Disneyland and Knotts Berry Farm. At Minuteman Press, we're happy to be part of this community.
Variable Data printing is also called VDP, or VIP/VI (variable information printing), and is a form of digital printing that can be done on demand. In this process, certain parts of the Mailing, including text and graphics, are varied throughout the Print run. The information for the changes is stored on a computer, meaning changes can be made without slowing or stopping the Print job. VDP is typically used for direct mailings, customer outreach, and advertising to others.
Changing the name and address on each letter is a familiar task to anyone who's done direct Mailing. In addition, VDP also offers two other options: “full variability printing” and “versioning.” The former is the most complex, and involves changing the piece entirely, so each is unique, no matter how large the job. The latter creates various “versions” of the piece, designed to appeal to the interests of groups targeted by the mailer.
Variable Data printing in Santa Ana is a new process that enables businesses to work more effectively. Please call us or visit Minuteman Press today for your free quote.Get a Free Quote for Variable Data Get a Free Quote for Mailing Get a Free Quote for Print