Burbank gets down and dirty with water conservation

Burbank will take part in the ‘Go Dirty for the Drought’ water conservation awareness campaign conducted by Los Angeles Waterkeeper, a Santa Monica-based environmental organization.

As part of the city’s participation in the program, Burbank city vehicles will go at least 60 days without being washed. In the interest of safety, however, all city employees are instructed to keep windows clean, according to Drew Sugars, the Burbank city spokesman.

In excess of 300 vehicles will be becoming increasingly dirty for a good cause. These include those used by the city’s police, fire, and water and power departments.

The way the campaign works is that drivers head to LAwaterkeeper.org and pledge to avoid washing their vehicles for at least 60 days. The driver then receives a large blue sticker to adhere to their car window, explaining that the dirt is all for a good cause.

The City of Burbank put in a request for 350 stickers, which they hope will bring additional attention to California’s historic drought and what people can do help alleviate the water shortage.

So far, three cities in California have taken the pledge with Burbank being second behind Santa Monica and followed by Malibu. Brochure and poster printing services can play a big part in informing the public and getting them on board for water conservation.