Pearson recently replaced John Le Corney at the top of the social enterprise. The farm grows food on more than 20 plots within Sheffield. Volunteers and employees have made a lot of progress over the course of several decades. When appointments are made in the third sector, new Business Cards from Sheffield can be useful.
Pearson has considerable expertise in raising funds. In the current climate of rising costs, this talent could be essential as grant income is often difficult to obtain. Pearson also has the vision to focus on improving the experiences that people have. She told The Star:
“There’s a recognition now that charities like ours in Sheffield are really contributing to understanding better what improves people’s quality of life. People are coming to us with quite complex needs.”
Pearson is convinced that the specific content of the activities which Heeley City Farm delivers is not of critical importance. For her, the main point is the transformation that the work can have on the lives of participants. Although there are issues of measurement, she is confident that charting progress is feasible.
The farm has engaged with local stakeholders. It has developed partnerships with both of the universities within Sheffield. In one of the schemes, food is cultivated without the use of soil.Get a Free Quote for Business Cards