You already know that Posters are great for advertising. So, what else is there to know about them? Well, your Posters can only continue to bring the desired marketing results if you keep their design fresh and on-trend. But, how can our business in Pinetown ensure your Posters stay fresh and on-trend? Well, by keeping up with what’s trending in 2020.
- You Cannot Have Too Much Contrast
Most entrepreneurs will be overly concerned with choosing design elements that complement one another. Nowadays, however, the emphasis is on creating as much contrast as possible. Think bold colours, daring fonts and full bleeds.
- Use Colour Transitions to Elevate Your Designs
Unless the aim is to follow the minimalism trend, colour transitions (also known as gradients) can add some dimension and texture to your poster design.
- Go Retro
Not sure which colour scheme to go with? Colour palettes from the 1980s and 1990s have recently made a comeback – which is great considering how eye-catching they are! Electric hues and geometric patterns are also extremely popular right now.
- Use Professionally Designed Graphics
It can be so tempting for business owners to turn to stock imagery when designing their Posters. While it is definitely the cheaper option, it does little to embody the essence of your business and the message that you’re trying to get across. If your budget allows for it, custom graphics designed by a professional graphic design company can truly make the world of difference when it comes to creating a poster that people can’t help but admire.
- Give the A4 Poster Size A Rest
Why stick to the traditional A4 poster size when you can opt for any other size instead? Choose a printing company that can provide you with large format printing to suit your chosen dimensions.
With our recently released and unique Simple Business Builder marketing catalogue you can now get your hands on 500 gorgeous Posters for just R1 997! For more information on what this marketing package includes, and to place your order, please get in touch with Minuteman Press, a leading printing company in Pinetown.
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