Quick Response (QR) codes were invented back in 1994, but they had yet to hit the mainstream until the coronavirus hit. The Covid-19 pandemic has expanded the technology’s potential and made it an essential tool for social distancing. In retail, travel, and across many industries, QR Codes are helping to limit physical, direct contact between people, which has enabled businesses to trade safely.
With infections spiking again, we have to double down on social distancing. This will have big implications on how we market and promote products. Which is where QR codes can come in handy, both as a convenience and social distancing tool:
QR codes help enforce social distancing guidelines
The Covid-19 pandemic has give QR codes a new lease of life. Put another way, QR codes offer a safe way of conducting businesses in the face of the Covid-19 threat. Here are a few ways this hands-free marketing approach can be used in your business.
- Use QR codes to offer a direct incentive or promotion.
- Scanning a QR code can direct customers to a website of your choice.
- QR codes on your Business Cards allow your consumers to engage with your business within seconds.
- Instant analytics, it provides an opportunity for business owners to keep an eye on their audience when they scan the barcode.
- It’s a great way to get users to leave reviews. A huge 97% of customers read online reviews before they buy.
Get all your QR codes from Minuteman Press in Bellville
At Minuteman Press Tygervalley, we help businesses find ways to integrate QR codes into their marketing strategies. Choose us for guidance and as your printer of choice for all your QR codes and all the printed marketing materials your business needs. Contact us today to discuss your needs.
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