What The Statistics Say About Gaining New Customers


Gaining new customers is a top priority
for any business owner. But it is not a walk in the park. In fact, it is a
science that requires you to have the right materials and a marketing strategy that works.





Your marketing strategy undoubtedly
includes key messages that you want people to read at different points of their
sales journey. If you are spending all your efforts online, then you could be
missing out on big business. Here are eight statistics that will help your
business to gain new customers through printed marketing materials:





  1. 80%
    of marketers say that point of sale marketing is the most influential marketing
    channel on driving purchasing decisions.
  2. 71%
    of consumers do not pay attention to
    online ads and 69% find them annoying!
  3. Direct
    mail has a response rate of 5.1%, while email response is only 0.6%.
  4. Postcards
    do even better with a response rate of 5.7%, making it one of the most
    cost-effective pieces of advertising for business.
  5. 85%
    of consumers live or work within an 8 km radius of your business. Yard Signs
    are a great way to promote your brand to the friends and neighbours of your
    customers.
  6. 62%
    of consumers who respond to Direct Mail such as Brochures made a purchase
    within three months.
  7. 63%
    of consumers read leaflets and Flyers that have been addressed and delivered to
    their homes at least once per week.
  8. 85%
    of consumers had done business with the advertiser after receiving a promotional
    product.




Minuteman Press’ Simple Business
Builder is a line of custom-printed products, which are designed to make your
marketing decisions easier and more affordable. The Simple Business Builder
includes the following:









Minuteman
Press is a reputable printing company in
Secunda
that offers professional printing services.
Contact us today and get all your marketing materials under one roof.


Get a Free Quote for Pens Get a Free Quote for Business Cards Get a Free Quote for Presentation Folders Get a Free Quote for Direct Mail Get a Free Quote for Postcards Get a Free Quote for Books Get a Free Quote for Signs Get a Free Quote for Flyers Get a Free Quote for Brochures Get a Free Quote for Print