Five reasons why you should use QR codes in your marketing
The COVID-19 pandemic has required many businesses to evolve and adjust their marketing strategies as a response. Minuteman Press Strijdom Park has done just that and added QR codes to its service listing.
There is no overstating the overwhelming effects of the COVID-19 pandemic on our lives. Many people are currently in self-isolation and not getting as much as they used to. The lack of people on the streets will have a negative impact on print ads. Take brochures, for example, as there are fewer people out, there are fewer people to distribute brochures to and due to social distancing, they might be concerned about taking a brochure from a stranger.
Minuteman Press promotes QR codes as a solution for social distancing
Although QR codes have been around for some time, they have been revived during the pandemic and will be a tool for many businesses in the future.
Here are five approaches that QR can be utilised in your business:
- Offer incentives or promotions through QR codes
- Direct customers to your website when the QR code is scanned.
- Include a QR code on your business card to point customers to interact with your products or services immediately
- QR codes help businesses track their analytics when customers scan the code.
- Promote users to leave a review by scanning the QR code. 97% of customers read online reviews before they purchase a product or use a service.
At Minuteman Press, we can create your business’s QR codes and assist to integrate them with your marketing strategy successfully by connecting your printed material to your online presence. To add QR codes to your print media, contact Minuteman Press Strijdom Park today.