What's Happening in Meadowdale, Gauteng…

It seems all the articles, discussions on social media and online forums for marketers, as well as popular opinion now suggest a complete shift to online media for your advertising and marketing. It’s a compelling argument when you consider the stunning impact social media and apps have had on consumers. 

But, any advice to totally disregard offline media that have worked so successfully for decades is misplaced. Printed marketing materials, for one, still work great! A fact that is supported by the available statistics. Consider these statistics before you throw away all your fliers, Brochures, and Banners:

1. 80% of marketers say that point of sale marketing is the most influential marketing channel on driving purchasing decisions.
2. 71% of consumers do not pay attention to online ads and 69% find them annoying!
3. Direct Mail has a response rate of 5.1% while email response is only 0.6%.
4. Postcards do even better with a response rate of 5.7%, making it one of the most cost-effective pieces of advertising for business.
5. 85% of consumers live or work within an 8 km radius of your business. Yard Signs are a great way to promote your brand to the friends and neighbours of your customers.
6. 62% of consumers who respond to Direct Mail (such as Brochures) made a purchase within three months.
7. 63% of consumers read leaflets and Flyers that have been addressed and delivered to their homes at least once per week.
8. 85% of consumers had done business with the advertiser after receiving a promotional product.

The Simple Business Builder, a product sold by Minuteman Press, a top printing company in Meadowdale, is a line of custom printed products designed to make your marketing decisions easier and more affordable. The Simple Business Builder marketing package includes the following:

• 500 Business Cards
• 1 000 A5 Flyers
• 100 Presentation Folders
• 10 A5 duplicate carbonless Books
• 500 Pens
• 2 vehicle magnets
• 1 Pull-up Banner for indoor display
• 1 A1 poster
• 500 A4 Brochures

Minuteman Press is a reputable printing company in Meadowdale that offers you all your marketing materials under one roof. Get in touch with us right away to learn more about our printing services.