What's Happening in Wadeville, Germiston, Gauteng…

One thing is clear during this pandemic: evolution is key. Minuteman Press Menlyn has recognised the need to adjust marketing strategies during the COVID-19 pandemic and in response has included QR Codes to their list of services. 

To survive Covid 19, it is clear businesses have to consider new ways of accomplishing tasks that have been made unsafe by the pandemic. For example, Because we can’t freely hand out Business Cards like we used to, adopting the use of QR codes allows us to  can’t hand out business cards like we used to before, QR codes are a safe, socially distanced way to still use them without worrying about the Covid 19 infection risk.

There is no overstating the overwhelming effects of the COVID-19 pandemic on our lives. Many people are currently in self-isolation and not getting as much as they used to. The lack of people on the streets will have a negative impact on Print ads. Take Brochures, for example, as there are fewer people out, there are fewer people to distribute brochures to and due to social distancing, they might be concerned about taking a brochure from a stranger.

Minuteman Press Germiston advises using QR codes to ensure compliance with social distancing rules

QR codes have undeniably gotten a new lease of life recently. Here are a few ways this hands-free marketing approach can be used in your business.

1. Use QR codes to offer a direct incentive or promotion. 
2. Scanning a QR code can direct customers to a website of your choice. 
3. QR codes on your business cards allow your consumers to engage with your business within seconds.
4. Instant analytics, it provides an opportunity for business owners to keep an eye on their audience when they scan the barcode. 
5. It’s a great way to get users to leave reviews. A huge 97% of customers read online reviews before they buy. 

QR codes aren’t a new technology. They existed before the pandemic. But where they used to be something you could consider for your business, now your business’ whole print marketing strategy could hinge on them. Minuteman Press in Germiston can help you assess how best to use QR codes and deploy them at your business. Contact us today to get started with QR codes.