The COVID-19 axe is indiscriminate, falling on and causing the demise of many industries. It is even threatening to drive fairly modern technologies like touch screens, and perfectly sustainable initiatives like the use of reusable Bags, into obsolescence. With all this carnage happening around it, the printing industry is still relevant and refuses to be swept away by this pandemic.
Minuteman Press, the leading printing company in the Centurion CBD is still operating. We are as primed and ready to serve as we have always been. Below we discuss how our services have remained relevant to clients in different industries.
How different industries are using printed materials to respond to COVID 19
The healthcare sector
Hospitals and medical facilities are using Print for critical communications for health and safety. They are using door and window Posters providing important info, social distancing safety guidelines, “wash your hands” reminders and employee best practices.
The retail and foodservice industries
Supermarkets and restaurants are using Print for curbside pickup and drive-thru directional Signs, labels and Packaging, Posters, graphics, and onsite signage, restaurant Menus, Posters, and window/Wall Graphics, and social distancing safety guidelines.
The civil defense and military industries
First responders and military are using Print for community safety Posters, critical instructions and field guidelines, security clearance badges, training manuals, and uniforms.
The public health sector
Government groups are using Print for critical communications for government programs, election Postcards, ballots, and mailings, labels and government-issued items, Posters and Postcards providing public health and safety information and guidelines, and for special-event and registration announcements.
Pharmacies
Pharmacies are using Print for medical labels and Packaging information, and instructions for the use of prescription medication.
Real estate sector
Here they are using Print for Brochures for real estate listings, contracts and closing documents, lawn Signs and yard Signs, and for “Virtual Tour” Booklets and Catalogues.
The legal services industry
This industry is using Print for court documents and legal notices, directional Signs for buildings, safety Posters and Signs, and for time-sensitive communications.
The education sector
Teachers are using Print for workbooks and curriculum guides, student manuals and educational supplies, teacher lesson Plans, report cards, test Forms, and school Calendars and schedules.
The postal services industry
Mailing service providers are using Print for Direct Mail printing – Postcards, Brochures, and special notices, printed Boxes and Envelopes, Packaging Tape and supplies, and for shipping and Packaging Labels.
The media industry
Print, TV, and radio sectors are using Print for community newsletters and notices, local news publications, media walls and backdrops for TV, radio, and video conferencing, and for branded items for broadcasts.
The financial services industry
Banking, insurance, and financial institutions are using Print for Brochures for loans and financial products, credit/debit card notices, terms and conditions, insurance claims and documents, and for Window Graphics and onsite signage for customers.
The construction sector
Here they are using Print for construction site signage, public safety Posters and Signs, special notices, and letters to residents, and worker safety Posters, Signs, and guidelines.
How Minuteman Press is playing its part
Minuteman Press launched an initiative called “Bounce Back SA” to get South African businesses to band together and offer mutual support in their efforts to recover from this pandemic’s economic impacts.
John Taylor, the owner of a Nashville Minuteman Press franchise came up with a way to promote solidarity and support among his neighbouring businesses. He decided to Print COVID-19 awareness Posters for free distribution. He then went one step further and created an online platform on which firms could create free listings.
Minuteman Press in Centurion CBD has responded to the Covid 19 pandemic by releasing a line of brandable safety and protective products, including social distancing awareness Signs and Posters, face masks, and shields. We still offer our usual services, like digital printing, brand identity, embossing, graphic design, lead generation, laser engraving, scanning, list acquisition, Logo Design, personalised URLs, QR Codes, photo enlarging, strategic consulting, vehicle wrapping, and Website Design.
We want to help you conscientise your staff and clients on COVID-19 risks and protective measures. Get in touch with us today to request guidance on what printed materials you can order for your Covid 19 campaigns.
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