QR codes are making a comeback in 2020
Over the years, an increase in cell phone coverage combined with an increase in smartphone web content has created the perfect conditions for the return of the QR Code. Coupled with the combination of a Code reader in the latest iPhone and Samsung phones, they have become much more accessible, doing away with several inconvenient steps, and allowing quicker access to valuable information that gives more transparency.
Due to the COVID-19 pandemic many people are currently in isolation. The lack of people on the streets will have a negative impact on print ads. Take brochures, for example, as there are fewer people out, there are fewer people to distribute brochures to and due to social distancing, they might be concerned about taking a brochure from a stranger.
5 advantages of using QR codes
QR codes have undeniably gotten a new lease of life recently. Here are a few ways this hands-free marketing approach can be used in your business.
- Use QR codes to offer a direct incentive or promotion.
- Scanning a QR code can direct customers to a website of your choice.
- QR codes on your business cards allow your consumers to engage with your business within seconds.
- Instant analytics, it provides an opportunity for business owners to keep an eye on their audience when they scan the barcode.
- It’s a great way to get users to leave reviews. A huge 97% of customers read online reviews before they buy.
QR Codes provide clients with information quickly and simply. They enhance your marketing campaigns, allowing you to reach and engage a wider target audience by linking from offline to online platforms.
To find out more about QR Codes, contact Minuteman Press Boksburg today.