How the printing industry became essential during COVID-19
COVID-19 has rendered many industries obsolete while also challenging others to innovate. The printing industry, however, remains crucial to how every other industry manages the pandemic and how businesses and customers navigate the new world. Minuteman Press Boksburg is a printing company that is innovative enough to equip and serve a wide range of industries in South Africa.
How are different industries using print during COVID-19?
The healthcare industry
Hospitals and medical facilities are using print for critical communications for health and safety. They are using door and window posters providing important info, social distancing safety guidelines, “wash your hands” reminders, and employee best practices.
The food industry
Supermarkets and restaurants are using print for curb-side pickup and drive-thru directional signs, labels and packaging, posters, graphics, and onsite signage, restaurant menus, posters, and window/wall graphics, and social distancing safety guidelines.
The military
First responders and military are using print for community safety posters, critical instructions and field guidelines, security clearance badges, training manuals, and uniforms.
The government sector
Government groups are using print for critical communications for government programs, election postcards, ballots, and mailings, labels and government-issued items, posters and postcards providing public health and safety information and guidelines, and for special event and registration announcements.
The pharmaceutical industry
Pharmacies are using print for medical labels and packaging information, and instructions for the use of prescription medication.
The real estate industry
Here they are using print for brochures for real estate listings, contracts and closing documents, lawn signs and yard signs, and for “Virtual Tour” booklets and catalogues.
The legal industry
This industry is using print for court documents and legal notices, directional signs for buildings, safety posters and signs, and for time-sensitive communications.
The education sector
Teachers are using print for workbooks and curriculum guides, student manuals and educational supplies, teacher lesson plans, report cards and test forms, and school calendars and schedules.
The postal industry
Mailing service providers are using print for direct mail printing – postcards, brochures, and special notices, printed boxes and envelopes, packaging tape and supplies, and for shipping and packaging labels.
The communications industry
Print, TV, and radio sectors are using print for community newsletters and notices, local news publications, media walls and backdrops for TV, radio, and video conferencing, and for branded items for broadcasts.
The financial industry
Banking, insurance, and financial institutions are using print for brochures for loans and financial products, credit/debit card notices, terms and conditions, insurance claims and documents, and for window graphics and onsite signage for customers.
The construction industry
Here they are using print for construction site signage, public safety posters and signs, special notices, and letters to residents, and worker safety posters, signs, and guidelines.
Minuteman Press introduces Bounce Back SA
Minuteman Press is proud to launch an initiative called “Bounce Back SA”, which is a call to South African businesses to band together and offer mutual support to one another. The owner of a Nashville Minuteman Press franchise, John Taylor, designed a strategy to promote solidarity and support among his neighbouring businesses by distributing COVID-19 awareness posters for free. Taylor saw this as an important move in the efforts to recover from the economic impact of the pandemic and developed an online platform where businesses could create free listings for digital advertising.
Minuteman Press is now open for business in Boksburg. Our services include brand identity, copies, digital printing, embossing, finishes, foil stamping, folding, graphic design, infographics, laser engraving, lead generation, list acquisition, logo design, personalised URLs, photo enlarging, QR codes, scanning, strategic consulting, variable data, vehicle wrap, and website design.
Let us help you use the printing industry to promote your business amidst COVID-19. For more information, contact Minuteman Press Boksburg today.