Despite COVID-19, the business card has a new lease on life


Did you know that 39% of people you hand your Business Cards will not do business with your company if your business cards are cheap-looking? That’s according to research data from the Statistic Brain Research Institute, which also found that as much as 72% of people consider the quality of your business cards when considering your business proposals or solicitations.





But with the old custom of sharing business cards now discouraged because of the associated Covid-19 transmission risk, could this Print marketing mainstay survive?

It is essential to have a professional business card that is designed to represent who you are and to showcase your brand’s identity. Your business card is more than just your contact information. It is your formal introduction to the rest of the world. However, the Coronavirus will surely leave its mark on the business world. Covid-19 means that people no longer exchange business cards in the usual way.

Will this pandemic be the final demise of the business card? With the need for social distancing, how can you get the advantages of a business card without giving people physical cards? It might be time to take a more digital route. You could share this information in a signature that is automatically included in every email you send and your profile information on your social media platforms.

QR Codes are a socially distanced way to use business cards

Discover a new way of using your business card to network and share information by adding a QR Code, and set yourself apart from other professionals. You can share your contact details, business information, work samples, and much more with only one scan.

The way QR Codes work is simple. A customer sees the code and wants to know more, and so they take out their smartphones, scan the QR code, and it instantly takes them to the webpage of your choice. QR codes are so powerful because they connect colleagues or clients to anything you want, from websites, photo slideshows or videos, to Facebook pages or customised landing pages with special promotions you may have developed in conjunction with your business marketing campaign.






Business cards are an integral part of networking and expanding your contact list. There is now a new way for you to enhance its effectiveness and make it easier for your potential clients to learn more about your business, add your information to their devices, and even access samples of your work. Adding a QR Code to your business card allows you to do this and so much more. Here are some of the benefits.

1. QR codes make it easy to network and share your contacts

Using the vCard and QR Code on your business card enables potential clients or employers to add your contact information to their mobile devices without the hassle of manually typing it in. They can simply scan and save.

2. Boost traffic to your social media pages

Adding a Social Media QR Code that links to your social media platforms will garner more followers and fans on your pages and allow your clients to remain up to date on all your latest work, events, and news.

3. Share your resumes and work samples from one place

The best way for potential clients or employers to get to know you is through your work. You can have your business card link directly to your current business projects, user cases, or your blogs by using a dynamic URL QR Code, which is an excellent feature for freelancers. You can link to your resume and any other PDF files by using the PDF QR Code, so you do not have to carry Copies with you at job fairs or informational events.

4. Maintain and share the most up-to-date business information

Adding a Business Page QR Code to your business card allows you to instantly inform your clients or future customers about your business, your contact details, opening hours, address, social media accounts, and navigational directions. If you have an online business, there is a button that can allow you to link to it, a website, or a gallery of your work to help you promote your goods and services.

Where to get QR Code-enabled business cards in Alberton

QR Codes are one of the most effective tools in linking a printed or tangible item that customers have in their hands with your landing page or website. You have seen and learned how to use QR Codes. Now it is time to add them to your business cards and marketing materials to give customers with smartphones and devices easy access to your website.

QR codes are a touchless way to share links to your website, case studies, pdf files, and other business information that can be accessed online. Minuteman Press in Alberton can help make QR Codes part of your marketing strategy. We will give you expert advice on how to use QR Codes to connect your printed materials with your brand online. 
Contact us today for more information you add QR Codes to your business cards, direct mail, marketing strategies, and your other printed materials.


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