What's Happening in Alberton, Gauteng…

The Covid-19 pandemic, although a source of great disruption and human suffering, can give smart businesses a means with which to get ahead of the competition. As many offline marketing channels have been deemed Covid-19 transmission risks, others that potentially work even better have opened up. QR Codes are one such marketing tool that isn’t new, but whose potential hadn’t been thoroughly explored.

There is no overstating the overwhelming effects of the COVID-19 pandemic on our lives. Many people are currently in self-isolation and not getting as much as they used to. The lack of people on the streets will have a negative impact on Print ads. 

Take Brochures, for example, as there are fewer people out, there are fewer people to distribute Brochures to and due to social distancing, many are concerned about taking printed marketing materials from a stranger.

QR Codes are the perfect social distancing tool

QR Codes have undeniably gotten a new lease of life recently. Here are a few ways this hands-free marketing approach can be used in your business.

1. Use QR Codes to offer a direct incentive or promotion. 
2. Scanning a QR code can direct customers to a website of your choice. 
3. QR Codes on your Business Cards allow your consumers to engage with your business within seconds.
4. Instant analytics, it provides an opportunity for business owners to keep an eye on their audience when they scan the barcode. 
5. It’s a great way to get users to leave reviews. A huge 97% of customers read online reviews before they buy. 

At Minuteman Press in Alberton, we are determined to help our clients explore the limitless marketing opportunities QR Codes offer. We have all the skills to help you integrate QR Codes into your marketing strategy and not only evade Covid-19 restrictions but take your business forward at the same time.
Contact us today to get started adding QR Codes to your printed marketing materials.