How to Run a Successful Sale or Promotion using Flyers
Did you know that the management of East London's Vincent Park shopping mall announced a multi-million rand facelift in December 2017?.
Many companies in Vincent, East London approach Minuteman Press to help the design and print flyers to give their sales or promotions a boost. Below are a few tips to help you make the most out of your flyer marketing campaign:
The wording on your flyers should be limited to the most essential information and it should include a clear call to action. The designs that you use must complement your brand and the sale (and it shouldn’t detract from the message on the flyer).
Now that you have a high impact flyer designed and printed, consider how you are going to distribute these flyers. Keep the demographics, locations and travel patterns of your target audience in mind. If you are targeting gym-goers, for example, be sure to distribute your flyers at a gym. It might be worth hiring people to distribute your flyers to you.
To make sure you can determine the ROI of your flyer marketing campaign, you will have to establish measurable goals that you can track. One way to do this with flyer marketing is to tell people that they need to bring the flyers into your store when they enquire about your special or promotion. Another way is to use QR codes or coupon codes that you can keep track of. This way, you will know how successful your flyer campaign was in terms of conversions and sales.
Contact Minuteman Press, a reputable printing company in Vincent, East London if you are looking for a flyer printing company in your area.
Many companies in Vincent, East London approach Minuteman Press to help the design and print flyers to give their sales or promotions a boost. Below are a few tips to help you make the most out of your flyer marketing campaign:
- Craft Copy and Design that Rocks
The wording on your flyers should be limited to the most essential information and it should include a clear call to action. The designs that you use must complement your brand and the sale (and it shouldn’t detract from the message on the flyer).
- Make Sure You Know Your Distribution Channels
Now that you have a high impact flyer designed and printed, consider how you are going to distribute these flyers. Keep the demographics, locations and travel patterns of your target audience in mind. If you are targeting gym-goers, for example, be sure to distribute your flyers at a gym. It might be worth hiring people to distribute your flyers to you.
- Make sure to Measure the Results
To make sure you can determine the ROI of your flyer marketing campaign, you will have to establish measurable goals that you can track. One way to do this with flyer marketing is to tell people that they need to bring the flyers into your store when they enquire about your special or promotion. Another way is to use QR codes or coupon codes that you can keep track of. This way, you will know how successful your flyer campaign was in terms of conversions and sales.
Contact Minuteman Press, a reputable printing company in Vincent, East London if you are looking for a flyer printing company in your area.