How the printing industry has dealt with COVID
The year 2020 was marked by company closures and massive job losses. Of the companies that failed, quite a few woke up to find their product was no longer relevant in a new world created by Covid-19.
Many other companies are limping through, helped on by government support, and by relying on services offered by other businesses, like printing companies. Print services have proved essential during this pandemic, critical for spreading the messages of social distancing and hygiene.
Here’s how the printing industry has been helping other industries control Covid-19:
Ways the printing industry has helped others cope with COVID-19
Medical facilities
Hospitals and medical facilities are using print for critical communications for health and safety. They are using door and window posters providing important info, social distancing safety guidelines, “wash your hands” reminders and employee best practices.
The retail and foodservice firms
Supermarkets and restaurants are using print for curbside pickup and drive-thru directional signs, labels and packaging, posters, graphics, and onsite signage, restaurant menus, posters, and window/wall graphics, and social distancing safety guidelines.
The military and emergency services
First responders and military are using print for community safety posters, critical instructions and field guidelines, security clearance badges, training manuals, and uniforms.
Government departments
Government groups are using print for critical communications for government programs, election postcards, ballots, and mailings, labels and government-issued items, posters and postcards providing public health and safety information and guidelines, and for special-event and registration announcements.
Pharmaceutical companies
Pharmacies are using print for medical labels and packaging information, and instructions for the use of prescription medication.
Real estate agents
Here they are using print for brochures for real estate listings, contracts and closing documents, lawn signs and yard signs, and for “Virtual Tour” booklets and catalogues.
Law firms
This industry is using print for court documents and legal notices, directional signs for buildings, safety posters and signs, and for time-sensitive communications.
Schools
Teachers are using print for workbooks and curriculum guides, student manuals and educational supplies, teacher lesson plans, report cards and test forms, and school calendars and schedules.
Postal services
Mailing service providers are using print for direct mail printing – postcards, brochures, and special notices, printed boxes and envelopes, packaging tape and supplies, and for shipping and packaging labels.
Media companies
Print, TV, and radio sectors are using print for community newsletters and notices, local news publications, media walls and backdrops for TV, radio, and video conferencing, and for branded items for broadcasts.
Banks and insurance companies
Banking, insurance, and financial institutions are using print for brochures for loans and financial products, credit/debit card notices, terms and conditions, insurance claims and documents, and for window graphics and onsite signage for customers.
Construction firms
Here they are using print for construction site signage, public safety posters and signs, special notices, and letters to residents, and worker safety posters, signs, and guidelines.
Where to get your printing needs services in Vincent, East London
The leading printing company in East London, Minuteman Press is running an initiative called “Bounce Back SA” to get South African businesses to band together and offer mutual support in their efforts to recover from this pandemic’s economic impacts.
The owner of a Nashville Minuteman Press franchise, John Taylor, came up with a way to promote solidarity support among his neighbouring businesses. He decided to print COVID-19 awareness posters for free distribution. He then went one step further and created an online platform on which firms could create free listings.
If you are in Vincent, East London, Minuteman Press is where you should go for all your business printing needs. We offer a wide and growing range of printing services. To help companies manage Covid-19 and protect workers and customers, we developed a line of Covid-19 safety products, including social distancing markers, masks, and other products.
What are your printing needs during this pandemic? Contact us today to explore the many ways we can help you cope with Covid-19 in 2021.