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5 Factors To Consider When Selecting Corporate Gifts


Are you giving corporate gifts that reflect your company’s values? Do you promote sustainability but give company gifts to clients made from plastic? Every business decides for themselves about the best company gift to give their clients, and we make it easy at Minuteman Press East London





Client Company Gift Considerations





Your logo or slogan will be front and centre to the person who receives a branded gift from you, and when they use it, they will be reminded of your company every time. This will significantly impact their decision-making when they are in need of a service that you can provide. They might search for this service or product on Google and come across your business name. Since they know the name and you have done something nice for them, they may feel inclined to choose you over a competitor.





Before choosing corporate gifts for your company, you should consider these things:





  • Is your corporate gift relevant to your business? Consider this: You own a hardware store. You are faced with many options for corporate gifts, such as notebooks, aprons, blankets, keychain tools, torches, toolboxes and USB hubs. From these choices, the toolboxes and keychain tools (maybe even the torches) are the best options for your business as they are relevant to the products and services that you provide.




  • Many companies choose only to give gifts at holidays and special events. You can stand out by choosing different times to give gifts. Clients might lose your gift in the sea of other gifts they have received if you decide to give it on Christmas day. All of your competitors will have already given gifts on that day. You will stand out if you give gifts on a more niche day like your company's birthday.




  • Budget is important. Every company wants to impress their clients with high-quality, branded gifts. However, it is vital to carefully consider your budget. It might not be possible to purchase tablets for many people. You might find that you can get pens or notebooks for a fraction of the cost and have enough to give them out freely. Compare the prices of different suppliers to ensure you get the best deal.




  • Personalise it. Personalising branded gifts can be inexpensive and straightforward. To make clients or stakeholders feel more important, you can add a hand-signed note with their names or engrave small gifts with their names to make them feel special and appreciated.




  • Corporate gifts are an excellent way for businesses to show their human side. This indicates that your company is more than just a corporate machine chasing money. This will show your customers that your company is trustworthy and friendly and that you care about them. For example, you can send a personalised gift to clients who have made large purchases with you. This will show that you are grateful and will make them feel good about doing business with you.




Everyone at Minuteman Press East London is looking forward to working with you. Give the perfect corporate gifts this year. Contact us today!