What's Happening in Port Elizabeth, Eastern Cape…

tells you a story of what Covid 19 has done to economies that many businesses are just glad to be still open. Many have folded while others are struggling to serve customers safely. 

To survive, especially as a second wave of the virus is causing fresh devastation in Europe, we must all continue to observe social distancing and other Covid 19 safety measures. Here are the top printed materials you can use to promote awareness of the pandemic and ensure social distancing at your business:

1. Floor Graphics and floor decals and other social distancing markers

Floor decals and Floor Graphics are quickly becoming some of the most effective business printing pieces in the retail industry. These graphics are an unexpected way to draw attention towards the store rules as cautious shoppers draw their eyes to the floor. In the same way that this has been effective year-round in public spaces, it is often one area that cannot be ignored. Try using bright, branded colours.

2. A-frame boards for outdoor messaging

Whether you are offering curbside pickup, or for any messaging that needs to be communicated to your customers before entering your store, sandwich boards are a popular form of business signage that helps relay important information ahead of time.

3. Banners and Posters

For those looking to display COVID-19 information creatively while keeping your branding front-and-centre, Posters and Banners are an ideal choice. From new business protocols to hand-washing signage and symptom lists, large format printing, Posters, and Banners can tell the story that you simply do not have time to communicate to customers individually.

4. Window decals

Colourful, eye-popping stickers and custom window decals are another unique Print piece your business can take advantage of during COVID-19. As marketing opportunities are less, window decals serve as an effective branding tool if strategically used. Large or small, window decals are sure to make an impact on passers-by, even at a distance.

5. Direct Mail Brochures

As everyone stays home during the quarantine, now is an excellent time to reach a more captive audience through Direct Mail. Whether you are launching a traditional Direct Mail campaign on its own, or supercharging it by combining it with digital marketing, Direct Mail can be a valuable business printing piece during COVID-19. Stats from Canada Post show that Direct Mail has a 20% higher motivation response than digital media, making it far more persuasive.

How is your company using Print to manage the COVID 19 risk?

Different industries need printing to keep employees, clients, and guests safe. In the healthcare industry, for example, hospitals and medical facilities are using Print for critical communications for health and safety. They are using door and window Posters providing important info, social distancing safety guidelines, “wash your hands” reminders, and employee best practices.

Public health and government groups are using Print for critical communications for government programs, election Postcards, ballots, and mailings, labels and government-issued items, Posters and Postcards providing public health and safety information and guidelines, and for special event and registration announcements.

The construction industry is using Print for construction site signage, public safety Posters and Signs, special notices, and letters to residents, and worker safety Posters, Signs, and guidelines. In the legal sector, they are using Print for court documents and legal notices, directional Signs for buildings, safety Posters and Signs, and for time-sensitive communications.

Where to get your printed materials in Port Elizabeth

The Minuteman Press printing company is open and serving clients at our shop in Port Elizabeth. You can still expect the same high-quality service as before. Choose us for digital printing, brand identity, embossing, Copies, embossing, finishes, Infographics, foil stamping, folding, graphic design, laser engraving, lead generation, Logo Design list acquisition, personalised URLs, photo enlarging, strategic consulting, QR Codes, scanning, vehicle wrapping, Variable Data, vehicle wrap, and Website Design services.
Contact us here for your orders and inquiries.