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Three ways for companies to use floor graphics

Floor graphics are signs businesses can create for the surfaces of their indoor and outdoor areas. These displays offer the same level of customization as traditional wall graphics, which allows organizations to use these signs in many ways. Here are three ways companies can use floor graphics to their advantage.

Reinforce your brand’s imagery

Store owners can use print companies to create ground displays that offer additional exposure to their brand. Customers who approach a sign like this can see your organization’s symbol and colors. The graphics can be placed in your shop’s main entryways to ensure all visitors pass your brand identifiers.

Help guide foot traffic through your business

You can make floor graphics that are directional arrows to make it easier for visitors to navigate to important locations in your company. Include labels on the arrows to turn your floors into understandable maps. Businesses may use the graphics to show customers the locations of restrooms, meeting rooms, and exits.

Protect consumers from harm

Some floor graphics may indicate which areas are dangerous to consumers to keep them safe. Warnings on the ground can also show customers where employee-only sections of a business are located. Organizations may use printing companies to make the colors of their protective signs more striking to shoppers.

Floor graphics are versatile signs that let companies turn interior and outdoor surfaces into useful and memorable aspects of their building’s design. Anyone can use the above advice to make floor displays that improve customer experiences.