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How to effectively use business cards

Business cards have a long legacy of providing information to target audience members while creating an air of professionalism for brands. They are an affordable marketing tool that conveys substantial information in a small space. Here’s a look at effective ways to use your company’s business cards to promote growth.

Bag stuffers


Placing business cards in bags after concluding a transaction with customers provides a subtle reminder of the brand’s products while providing quick access to your contact information. The recipient is likely to read the card upon arriving at their destination, and many will keep the card as a reminder of the products or services. Use business cards to contact customers long after the initial purchase.

Referral cards


Referral cards can help small businesses grow at an exponential rate. Upon receiving your cards from the print companies, you can hand them out to friends, family, and happy customers to spread the word about your brand. You can pair the cards with a discount for customers who present them at the time of purchase.

Information cards


Business card printing is an efficient and cost-effective way to provide the target audience with the ideal amount of information to generate curiosity and promote engagement. Use the space to add a bit of personal information about the brand’s origins to further the human connection with your business.

Businesses that get creative with their business card printing can gain more customers and build an expansive base. All companies and organizations can use these ideas to begin expanding.