According to a study by ACP Magazine and Neuro Insight Research, the long heralded demise of Print is not true; Print is as viable as it ever was. This is good news for companies who offer brochure, catalog and flyer printing.
The study concluded that consumers love magazines. It can be concluded that products such as newspapers and informational Brochures are also attractive and desired by consumers.
The study found that an advertisement is usually more memorable to a consumer when it is in Print form than if it is found online. It also found that interest in a product increases more when the advertisement is read in Print form than on a website or in an email.
This is good news for companies who wish to advertise in local newspapers such as the Timmins Times and the Timmins Daily Press. It is also good news for those who rely on Brochures, catalogs and Flyers to inform the public of their products and services. Once the product reaches the hands of a consumer, then the consumer will be more likely to pick up that product the next time they see it in a store.
It keeps being said that we are headed towards being a paperless society. Anyone who has worked in an office knows that this is certainly not yet true. If anything, we as a society produce even more paper. Companies who provide printing services will be around for a long time yet.Get a Free Quote for Flyers Get a Free Quote for Brochures Get a Free Quote for Print
